Mercedes predicts strong Q2 growth after solid April
Sales of Daimler AG’s Mercedes-Benz brand rose 15.3 percent to 93,100 units in April, 2010, the third German luxury carmaker to confirm that a recovery in demand continued over last month.
“It’s a great start into the second quarter during which we plan to substantially boost sales,” Joachim Schmidt, head of sales and marketing for Daimler’s passenger car business, said in a statement. “In line with the sales development, our incoming orders have increased significantly as well. That is particularly due to the high demand in China and the U.S. and the great success of the E and S class.”
Mercedes continues to lag rivals BMW AG and Audi AG in global sales through April by about 20,000 units each.
Daimler also is struggling to achieve any growth with its Smart brand. After an 11 percent drop to just 9,000 units in April, Daimler hopes a refreshed ForTwo in the next quarter will provide a boost to sales.
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